Netflix – Qwikster

The CEO of Netflix apologized as to why he separated Netflix into two separate divisons. New division, Qwikster will be the DVD rental business while Netflix is streaming only. Reed Hastings, the CEO is dealing with the negative reaction, people are angry and confused.

A guy that worked for Netflix  wil nowl be working into the new company. It’s been like this forever but now it’s too the public. Two accounts, two different divisions. If you need to change anything, it’s all done separatly. Let’s say you are subscribed to both, and you need to change some of your information then you will need to do it with both.

Netflix wants to go streaming only! The problem is, all movies aren’t streamed. Some of the movies are DVD only.

They don’t want to kill the DVD business , they want to move more people over to streaming.

On the Qwikster side of things, do you think this will this idea take off? How will they promote? Will they have Kiosks, other promotional ideas? DVD express, Redbox, and others are already in this business and how is Qwikster going to compete as now, to the public, they are someone new and they don’t even have Netflix’s name to back them. No one knows really who they are.

Qwikster has video games also , at a premium like blu-ray. Pay extra for unlimited video game rentals. None of this is final so we are still waiting for details about this.

Redbox, Qwikster will die, in my opinion, they are at thier peak now. DVD business needs to get out of the way of the growing streaming business. Netflix doesn’t want to get rid of it completely though.

you might wonder who uses DVD rentals. DVD still has better quality audio and video. That is also the same with Blu-ray. They also are great if you don’t have a lot of available bandwidth.

The reactions were terrible.Netflix said they messed up. People say what they did made the company worse.

Hasting’s says they have some enhanced content coming to streaming in the near future. They need to ‘wow the customer’s and get them back on their side. We need more content on Netflix Streaming for sure.

What are your thoughts? Will you continue to use Netflix? If so, DVD or streaming? Leave your comments below.
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